Friday, May 24, 2013
H Project launches at Holt Renfrew
I was excited to get to view the H Project collection that launched at the Holt Renfrew store in Calgary today. A unique in-store shopped filled with amazing products that highlight culture, craft and artisans from around the globe.
Curated by Alexandra Weston, Holt Renfrew's Director of Brand Strategy, pieces that are included are pillows, textiles, watches, jewellery, and a lot more. Each with a unique story behind the product from where it is made to what third world agency it supports. Speaking with Alexandra, I was thrilled to find out that the pieces would be changing out and will be excited to see what new products they are going to showcase.
Working with international designers to showcase their goods, Holt Renfrew collaborated with Janson Goldstein to design a modern and gallery-like space. The space is inviting, open, and modern and I think is a welcome addition to Holt Renfrew stores.